GayandRight

My name is Fred and I am a gay conservative living in Ottawa. This blog supports limited government, the right of the State of Israel to live in peace and security, and tries to expose the threat to us all from cultural relativism, post-modernism, and radical Islam. I am also the founder of the Free Thinking Film Society in Ottawa (www.freethinkingfilms.com)

Saturday, April 16, 2005

And, now a racist ice cream ad.....

You can't go far in this world without seeing the effects of political correctness.
A Swedish rights group cried foul over advertisements for a liquorice ice-cream, saying the posters for "Nogger Black" were racist.

Not only could the name of the ice-cream bar made by GB Glace cause offence, but the posters, with graffiti-style text, lampooned black culture, the Center Against Racism said.

"The GB Glace company may not be racist, but the ads they use give new life to racist stereotypes," the campaigning group said in a statement.

GB Glace, a part of Anglo-Dutch group Unilever, said it did not believe the ice-cream, or its advertising, was racist. However, it was considering withdrawing another advertising campaign due in May.

"Even if the word 'black' in the logo is inspired by graffiti, we don't see anything wrong with that, nor about alluding to black culture or hip-hop," GB Glace spokeswoman Petronella Warg said.

"We certainly had no intention that the name, 'Nogger', would be associated with any negative word."

A chocolate version of the Nogger ice cream, with a nougat center, has been on sale in Sweden for decades.
I think the only answer here is for corporations to hire the Center Against Racism as consultants to ensure this sort of thing never happens again.